The concept of car polling or ride sharing is not new, but it is new to the region. Another example about how proven business models can become successful companies by adapting to the "MENA flavor". Sure, it may sound like copy/paste to many but as I keep repeating, it will take time for a region the size of MENA (500 million people) to catch up with the rest of the world. But it will, eventually. As to Kartag, it has developed an iOS and Android app that enables car drivers in Cairo Egypt to share their ride with friends and friends of friends. The concept is simple. If you are looking for people to join you in your ride you post a request and people who want to use a ride post also a request then a matching happens enabling users to agree in both others. Also users can rate each other to give a feedback to the community.
